The 10 Content Commandments

Posted by Mark McClean
July 27, 2008

If content IS King of Affiliate Ground Zero, why do I treat my King, who holds the power to raise my web sites from the ash heap of domain obscurity, like some two-bit peasant unworthy of my consistent attention and undivided loyalty?

I’ll tell ya why. Because in order for his digital monarchy of web domains, BANS related or otherwise, to reign supreme in his kingdom, King Content demands total obedience to ten, simple to understand but difficult to submit to, royal content edicts.

The importance of these royal edicts has lead King Content to personally scribe onto parchment a ruthless list of ten content commandments to be read in his castle’s courtyard as a royal proclamation for all his subjects to hear.

“Here ye…Here ye,

Before calling yourself a “WebMaster” within the district of my web domains, I King Content hereby decree the following 10 Web Content Commandments be rigorously obeyed:”

  1. I am your King to Affiliate Marketing success, you shall have no other Kings before me.
  2. Thou shalt love thy web site reader as thy self.
  3. Thou shalt strive for excellence with all “published” web content within the confines of your OWN time constraints and current abilities.
  4. Thou shalt choose subject matter thou hast either current or possible future interest in researching and becoming an authority in.
  5. Thou shalt be consistent in thy production of web content worthy of publication.
  6. Thou shalt set realistic content production goals based on thine OWN time, talent and interest in subject matter.
  7. Thou shalt take courage to be unique and separate from other web content publishers within the digital monarchy of my web domains.
  8. Remember to rest thy body mind and soul to prevent content production burnout.
  9. Thou shalt remember to edit your content before publication.
  10. Thou shalt not steel content.

King Content also adds an eleventh commandment as a rejoinder from one of his disgruntled subjects murmuring in the front row of the crowd before sending him to be drawn and quartered.

Thou shalt have fun creating content for publication in my kingdom!

I have not followed King Content’s ten commandments and I have no doubt this, more than any other factor, is the reason for my current status as Supreme Allied Commander of Affiliate Ground Zero. In the coming weeks I will take a deep breath and see if I can coax our King to elaborate on his ruthlessly composed and strictly enforced 10 content commandments to affiliate marketing success.

Wish me luck.

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